TABLE OF CONTENTS
PREFACE
PART ONE: HISTORY, PRESENTAND PERSPECTIVES OF DENTISTRY
Chapter 1 HISTORY OF DENTISTRY AND DENTAL MEDICINE
1. Key facts and personalities in dental history
2. Dental profession
3. Academic dental education
4. Postgraduate and continuing dental education
5. Dentistry, stomatology and dental medicine in Bulgaria
6. Dental education in Bulgaria
Chapter 2 DENTISTRY AND DENTAL MEDICINE IN THE EU
1. Foundations, values, structure, and institutions of the EU
2. Healthcare systems, oral health, dental care in the EU
3. Dental education in the EU
4. Social and health reforms in Bulgaria relevant to its membership in the EU
Chapter 3 INTERNATIONAL COOPERATION IN HEALTHCARE
1. Necessity and prerequisites for international cooperation
2. Medicine and healthcare issues of cooperation
3. Dental/Oral health and international cooperation
4. Nature of international organizations
5. Features of prospective international cooperation
PART TWO: PUBLIC HEALTH AND HEALTHCARE
Chapter 4. SOCIETAL AND SYSTEMIC SCOPE OF PUBLIC HEALTHCARE
1. Societal structure, basic features
2. Healthcare system as an element of the societal structure
3. Functioning of the healthcare systems
4. Public healthcare and civil sopiety
Chapter 5 THE LEGISLATIVE BASES OF HEALTHCARE
1. Legislative bases of social governance
2. Legal norms and regulations
3. Hierarchy of legal norms
4. Health as an area of legal regulations
5. Harmonization with European legislation
6. Professional liability
Chapter 6 HEALTHCARE MANAGEMENT 81
1. Definitions of terms and basic management concepts
2. Characteristics of the organizations
3. Decision making process. Management cycle
4. Healthcare management
Chapter 7 FINANCING OF HEALTHCARE 97
1. Healthcare systems and financing models
2. Changing financing model as part of the social transition
3. Principles of social health insurance
4. Legislative regulation of financing
5. National Framework Agreement
6. Financing of dental care
Chapter 8 DENTAL HEALTH SERVICE 114
1. Structure of dental health service
2. Healthcare delivery and health policy
3. Healthcare professionals and staff
4. Healthcare services
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Chapter 9 MANAGEMENT AND MARKETING OF DENTAL PRACTICE 122
1. Definitions and concepts
2. Basic marketing concepts/orientations
3. Marketing of services
4. Marketing of the dental practice'
5. Dental practice as a business enterprise
6. Dental practice management. Ups and downs basic factors
BIBLIOGRAPHY 139
X. APENDICES
1. DEFINITIONS OF TERMS 141
2. ABBREVIATIONS 143
3. LIST OF FIGURES AND TABLES 144